Growth Marketer

Job Type:  Permanent full-time

Location:  Melbourne, VIC

Reporting To:  Growth Marketer

 

About the company

Vivi is the only wireless screen mirroring and digital signage tool designed for education. We help IT help teachers help students with classroom technology that enhances collaboration, control, and creativity.

Vivi exists because we all had that one teacher who changed our life, who went above and beyond to serve as a role model and sage.

They guided discussion, connected with their students on a personal level, were just as engaging and entertaining as they were educational, and they created a dynamic learning environment by constantly involving students. Those teachers are the masters of the social classroom.

Personalised learning environments have been proven to deliver better educational outcomes for individuals through increased participation and engagement. To successfully create such an environment requires a fluid, visual dialogue between teacher and student. This is why Vivi exists.

Vivi is used by over 250,000 teachers and students around the world and is setting out to disrupt the enormous education industry with our high-growth, ambitious, and creative team.

 

About the role

The Growth Marketer role is tasked with planning and executing growth tactics across multiple channels that accelerate user adoption and success for prospects and customers. In this role, you will be a key contributor to rapidly growing reach, engagement, pipeline, revenue, and retention, impacting the entire organization.

  • Develop and execute multi-channel marketing programs designed to grow lifetime value with the goal of driving adoption and additional revenue
  • Serve as the main point of contact for our Australian regional industry-led events where marketing support is needed
  • Create, execute, and analyze marketing programs to activate, engage, convert, and retain multiple customer segments.
  • Coordinate and collaborate on content and program development across the user lifecycle funnel: from acquisition through retention.
  • Reporting daily and weekly results to management
  • Other duties assigned to accomplish marketing targets and initiatives

About you

> Tertiary qualification in Marketing (or similar)

> Have worked as a marketer for 3+ years in a similar role, ideally within a tech company.

> Love marketing technology, and have experience working with Marketing Cloud software programs. We use HubSpot, but happy if you have experience with other platforms (ie. Marketo, Pardot, etc)

> Demonstrated ability to create and manage paid lead generation campaigns

> Global marketing experience is an advantage, but not mandatory

> Comfortable working in a scaling start-up environment

> A high level of stakeholder engagement skills

> A team player who loves to collaborate with other people and functions inside the business

What we can offer you

> Career progression – we offer each employee an annual $1000 L&D budget to assist with furthering their skills

> 100% paid fortnightly career coaching

> Wellness program – including wellness days off and subsidized ClassPass subscription

> Give back to the community with our Volunteer program

> Birthdays off each year

> Brand new purpose-built office space